Copyright ©

2025

Australian Fashion Industry Awards

| Powered by Yaffa Digital Team

Copyright ©

2025

Australian Fashion Industry Awards

| Powered by Yaffa Digital Team

Finalists

Marketing Campaign of the Year

Bonds – ‘Made for Down Under’

Hoka ANZ – ‘FlyLab’

July – ‘Tested by Olympians’

Nala – ‘Sorry to Offend You’

Petal & Pup – ‘Muse’

The Iconic – ‘Got You Looking’

WeWearAustralian – ‘WeWearAustralian Ed.4’

Sustainability Excellence Award

APG & Co – Traceability and Transparency

Decjuba – 100% Renewable Energy

eBay Australia – Circular Fashion Fund

Elk the label – (RE)NEW by Elk

Emu Australia – Australian Made Platinum Collection

KMD Brands – Group-wide B Corp Certification

Maison de Sabré – Sabrémoji™ Charms

Michael Hill Jeweller – 2030 Sustainability Strategy

Team of the Year

Bonds – Marketing

Decjuba – Customer Experience

eBay Australia – Pre-Loved Fashion Squad

Frankie4 – Product Design

KMD Brands – Global ESG

Strand – Marketing

Trenery – Brand

Design Excellence Award

Camilla – The White Lotus and Camilla

Carla Zampatti – Ubiquity

Frankie4 – LuxaLite®

OTAA – Non-Iron

Sheike – SCALA

The Gamechanger Award

eBay Australia – Authenticity Guarantee: luxury product authentication

Emu Australia – Geelong Factory: onshore manufacturing reinvestment

Michael Hill Jeweller – 2030 Sustainability Strategy: company-wide ESG masterplan

R.M.Williams – National Manufacturing Strategy: assessing onshore capabilities with the AFC

Strand – Strandbags to Strand: rebrand and modernisation strategy

The Volte – Peer 2 Peer Rental: a new fashion business model

WeWearAustralian – #WeWearAustralian: building up local brands

Best Use of Technology

David Jones – David Jones app, with Mindera

Decjuba – Resale, with Authentified

Kathmandu – AI search, with Athos Commerce

Rip Curl – Rip Curl Search GPS3 Watch and iOS app

St Frock – Website, with Shopify Plus, Klaviyo, and Zendesk

The Volte – Online peer-to-peer rental, David Jones integration

Best Store Design

Camilla

Country Road Home

JD Sports

Kookai

Sheike

Strand

Temple of the Sun

Best Place to Work

Francesca Jewellery

Frankie4

Michael Hill Jeweller

Petal & Pup